New German horse betting channel - Tuesday 3rd of February 2009

German horse racing/betting channel e8 television has launched on Astra (19.2° East). The channel, which transmits horse races from around the world, is available as a free-to-air service within APS Astra Platform Service’s digital package.

The test transmissions have been running since May 2008. The accompanying website www.equi8.de also offers a live-stream. The channel transmits horse races from Germany, the UK, Sweden, South Africa, the USA and Dubai, including the Dubai Racing Carnival which commenced on 15 January.

Viewers can place bets on the horses they expect to win through the internet. The channel also carries information about horses, their owners, jockeys and coaches. Studio guests such as jockey champions and other experts offer inside information on the racing industry.

e8 television, which originally carried the working title equi8 television, is backed by European TV broadcaster SpiritON Media SE, which also operates TV channels SpiritON.TV and meinTVshop. The channel is produced by Munich-based media service provider Redspider networks which formerly produced horse betting channel Premiere Win for pay-TV operator Premiere.

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