Shuffle Master, Inc. Announces Purchase of Assets from Spur Gaming Systems - Tuesday 12th of July 2005

Shuffle Master, Inc. (NASDAQ National Market: SHFL - News) announced today that it has purchased certain assets from MultiShift, Inc., dba Spur Gaming Systems (SGS), a privately held corporation that develops and distributes table games and related products to casinos throughout North America. Terms of the transaction were not disclosed. Shuffle Master will own the underlying patents and trademarks for five proprietary games including Jackpot Pai Gow Poker(TM) and Progressive Jackpot Pai Gow Poker(TM). SGS currently has over 50 side bet table games installed throughout North America and this acquisition adds to Shuffle Masters side bet table games product portfolio that includes the popular licensed brands Fortune Pai Gow Poker, Royal Match, Dragon Bonus and Bet the Set "21".

"We are pleased to add Jackpot Pai Gow Poker and Progressive Jackpot Pai Gow Poker to the other successful games in our Entertainment Product line," stated Mark Yoseloff, Chairman of the Board and Chief Executive Officer. "These two side bet games augment our current pai gow poker offerings and their acquisition demonstrates our commitment to offering our casino customers the most complete line of specialty table games available in the industry. Additionally, this acquisition demonstrates our strategy of creating the largest possible portfolio of quality table game content for possible porting to our electronic, multi-player Table Master(TM) platform."

Shuffle Master, Inc. is a gaming supply company specializing in providing its casino customers Utility Products, including automatic card shufflers, intelligent table systems, and roulette chip sorters, to improve their profitability, productivity and security, and Entertainment Products, including proprietary table games and Table Master(TM) games to expand their gaming entertainment content. The Company is included in the S&P Smallcap 600 Index. Information about the Company and its products can be found on the Internet at www.shufflemaster.com.

This release contains forward-looking statements that are based on managements current beliefs and expectations about future events, as well as on assumptions made by and information available to management. The Company considers such statements to be made under the safe harbor created by the federal securities laws to which it is subject, and assumes no obligation to update or supplement such statements. Forward-looking statements reflect and are subject to risks and uncertainties that could cause actual results to differ materially from expectations. Factors that could cause actual results to differ materially from expectations include, but are not limited to, the following: changes in the level of consumer or commercial acceptance of the Companys existing products and new products as introduced; advances by competitors; acceleration and/or deceleration of various product development, promotion and distribution schedules; product performance issues; higher than expected manufacturing, service, selling, administrative, product development, promotion and/or distribution costs; changes in the Companys business systems or in technologies affecting the Companys products or operations; reliance on strategic relationships with distributors and technology and manufacturing vendors; results from current and/or future litigation or claims; tax matters, including changes in tax legislation or assessments by taxing authorities; acquisitions or divestitures by the Company or its competitors of various product lines or businesses and, in particular, integration of businesses that the Company may acquire; changes to the Companys intellectual property portfolio, such as the issuance of new patents, new intellectual property licenses, loss of licenses, claims of infringement or invalidity of patents; regulatory and jurisdictional issues (e.g., technical requirements and changes, delays in obtaining necessary approvals, or changes in a jurisdictions regulatory scheme or approach, etc.) involving the Company and its products specifically or the gaming industry in general; general and casino industry economic conditions; the financial health of the Companys casino and distributor customers, suppliers and distributors, both nationally and internationally; the Companys ability to meet its debt service obligations, including the Notes, and to refinance its indebtedness, which will depend on its future performance and other conditions or events and will be subject to many factors that are beyond the Companys control; and various risks related to the Companys customers operations in countries outside the United States, including currency fluctuation risks, which could increase the volatility of the Companys results from such operations. Additional information on these and other risk factors that could potentially affect the Companys financial results may be found in documents filed by the Company with the Securities and Exchange Commission, including the Companys current reports on Form 8-K, quarterly reports on Form 10-Q and annual report on Form 10-K.

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